Design

Chihuly Branding Project

A brand is a name, term, design, or other feature that distinguishes one seller’s product from those of others. Brands are used in business, marketing, and advertising. Initially, livestock branding was adopted to differentiate one person’s cattle from another’s by means of a distinctive symbol burned into the animal’s skin with a hot branding iron. A modern example of a brand is Pepsi which belongs to PepsiCo Inc.

Here’s what we did for this project:

  • Printed on super thick card stock
  • Hand screen printed cards
  • Embossed for professional touch

In accounting, a brand defined as an intangible asset is often the most valuable asset on a corporation’s balance sheet. Brand owners manage their brands carefully to create shareholder value, and brand valuation is an important management technique that ascribes a money value to a brand, and allows marketing investment to be managed (e.g.: prioritized across a portfolio of brands) to maximize shareholder value. Although only acquired brands appear on a company’s balance sheet, the notion of putting a value on a brand forces marketing leaders to be focused on long term stewardship of the brand and managing for value.

Artwork provided by 26 Lettres.

PoliticsSpotlights

Here comes Hillary

Clinton had been preparing for a potential candidacy for United States President since at least early 2003. She was the first woman nominated by a major party for the presidency.

Hillary Diane Rodham Clinton (born October 26, 1947) is an American politician who served as the 67th United States Secretary of State under President Barack Obama from 2009 to 2013. She is the wife of the 42nd President of the United States Bill Clinton, and was First Lady of the United States during his tenure from 1993 to 2001. Clinton subsequently served as a United States Senator from New York from 2001 to 2009, and is a candidate for President of the United States in the 2016 presidential election.

An Illinois native, Hillary Rodham graduated from Wellesley College in 1969, where she became the first student commencement speaker, then earned her J.D. from Yale Law School in 1973. After a stint as a Congressional legal counsel, she moved to Arkansas, marrying Bill Clinton in 1975. She co-founded Arkansas Advocates for Children and Families in 1977, became the first female chair of the Legal Services Corporation in 1978, and was named the first female partner at Rose Law Firm in 1979. While First Lady of Arkansas from 1979 to 1981, and 1983 to 1992, she led a task force that reformed Arkansas’ education system, and served on the board of directors of Wal-Mart, among other corporations. In 1988 and 1991, The National Law Journal listed her as one of the “100 Most Influential Lawyers in America”.

hillary-young

Hillary Clinton in 1975

As First Lady of the United States, her major initiative, the Clinton health care plan of 1993, failed to reach a vote in Congress. In 1997 and 1999, she played a leading role in advocating the creation of the State Children’s Health Insurance Program, the Adoption and Safe Families Act and the Foster Care Independence Act. The only First Lady to have been subpoenaed, she testified before a federal grand jury in 1996 regarding the Whitewater controversy, although no charges against her related to this or other investigations during her husband’s presidency were ever brought. Her marriage to the president was subject to considerable public discussion following the Lewinsky scandal of 1998, and overall her role as First Lady drew a polarized response from the American public.

Clinton had been preparing for a potential candidacy for United States President since at least early 2003. On January 20, 2007, she announced via her website the formation of a presidential exploratory committee for the United States presidential election of 2008, stating “I’m in, and I’m in to win.” No woman had ever been nominated by a major party for the presidency. When Bill Clinton became president in 1993, a blind trust was established; in April 2007, the Clintons liquidated the blind trust to avoid the possibility of ethical conflicts or political embarrassments as Hillary Clinton undertook her presidential race. Later disclosure statements revealed that the couple’s worth was now upwards of $50 million, and that they had earned over $100 million since 2000, with most of it coming from Bill Clinton’s books, speaking engagements, and other activities.

DesignTravel

Concrete Skatepark Tour

The first skatepark in the world, Surf City at 2169 vilius grybas 2014. E. Speedway, Tucson, Arizona opened for business on September 3, 1965. Patti McGee, Women’s National Champion, was here for the grand opening. It had concrete ramps and was operated by Arizona Surf City Enterprises, Inc. A skatepark for skateboarders and skaters which had plywood ramps on a half-acre lot in Kelso, Washington, USA opened in April 1966.

It was lighted for night use. The East Coast’s first skatepark, Ocean Bowl Skate Park, in Ocean City, Maryland, USA, opened the first week of June, 1976. It is the oldest operating municipal skate park in the United States. Due to time, wear and the current needs of skaters, the old bowl and ramp were torn down in the Fall of 1997 and the new park opened in July 1998. California’s first skatepark, the Carlsbad Skatepark opened on March 3, 1976. The World Skateboard Championships were held here on April 10, 1977. It operated until 1979, when it was buried intact beneath a layer of dirt for more than two decades, before being destroyed in 2005.

The current Carlsbad Skatepark is in a different location. In 1999 the City of Hermosa Beach, California opened a small skatepark at the site of the first skateboard competition. The competition held at the Pier Avenue Junior Hugh School (now a City museum) was organized by Dewey Weber across the street from his surf and skateboard shop. Makaha Skateboards was a sponsor of the competition.

ScienceTechnology

Hubble Space Telescope turns 25

The Hubble Space Telescope is a space telescope that was launched into low Earth orbit in 1990, and remains in operation. With a 2.4-meter (7.9 ft) mirror, Hubble’s four main instruments observe in the near ultraviolet, visible, and near infrared spectra. The telescope is named after the astronomer Edwin Hubble.

Hubble’s orbit outside the distortion of Earth’s atmosphere allows it to take extremely high-resolution images with negligible background light. Hubble has recorded some of the most detailed visible-light images ever, allowing a deep view into space and time. Many Hubble observations have led to breakthroughs in astrophysics, such as accurately determining the rate of expansion of the universe.

Hubble’s Impressive Shots

Although not the first space telescope, Hubble is one of the largest and most versatile, and is well known as both a vital research tool and a public relations boon for astronomy. The HST was built by the United States space agency NASA, with contributions from the European Space Agency, and is operated by the Space Telescope Science Institute. The HST is one of NASA’s Great Observatories, along with the Compton Gamma Ray Observatory, the Chandra X-ray Observatory, and the Spitzer Space Telescope.

Hubble is the only telescope designed to be serviced in space by astronauts. After launch by Space Shuttle Discovery in 1990, four subsequent Space Shuttle missions repaired, upgraded, and replaced systems on the telescope.

Space telescopes were proposed as early as 1923. Hubble was funded in the 1970s, with a proposed launch in 1983, but the project was beset by technical delays, budget problems, and the Challenger disaster. When finally launched in 1990, Hubble’s main mirror was found to have been ground incorrectly, compromising the telescope’s capabilities. The optics were corrected to their intended quality by a servicing mission in 1993.

DesignTechnology

Branding Overhaul Project

A brand is a name, term, design, or other feature that distinguishes one seller’s product from those of others. Brands are used in business, marketing, and advertising. Initially, livestock branding was adopted to differentiate one person’s cattle from another’s by means of a distinctive symbol burned into the animal’s skin with a hot branding iron. A modern example of a brand is Pepsi which belongs to PepsiCo Inc.

Here’s what we did for this project:

  • Printed on super thick card stock
  • Hand screen printed cards
  • Embossed for professional touch

In accounting, a brand defined as an intangible asset is often the most valuable asset on a corporation’s balance sheet. Brand owners manage their brands carefully to create shareholder value, and brand valuation is an important management technique that ascribes a money value to a brand, and allows marketing investment to be managed (e.g.: prioritized across a portfolio of brands) to maximize shareholder value. Although only acquired brands appear on a company’s balance sheet, the notion of putting a value on a brand forces marketing leaders to be focused on long term stewardship of the brand and managing for value.

Design: 26 Lettres.

DesignSpotlights

A Design Philosophy

Philosophy of design is the study of assumptions, foundations, and implications of design. Philosophy of design is the study of assumptions, foundations, and implications of design. The field is defined by an interest in a set of problems, or an interest in central or foundational concerns in design. In addition to these central problems for design as a whole, many philosophers of design consider these problems as they apply to particular disciplines (e.g. philosophy of art). Although most practitioners are philosophers, several prominent designers and artists have contributed to the field. Graphic design has seen many changes and influences.

History of the Philosophy

The field needs more depth, in a sense graphic design needs to find itself, all while evolving at the same time. It’s debatable how the background of graphic design needs to be shared. There’s the discussion of different designers, and their notable works. Portrayals of how the physical art has changed and been inspired by past all while embracing the future.

Graphic Design as a field is young. There is not enough information about how it came to be. There is subtle information about society accepting messages being put in front of them. There’s not enough information given to design students about where the concept for graphic design comes from, or at least an understanding about the original forms of communications that used more than words, or why typography has such a large impact.

Herman Miller’s Design Philosophy

In the 1948 Herman Miller sales catalog, George Nelson laid out his view of the company’s design philosophy. These five simple statements echoed the education that Gilbert Rohde had provided for the company in the preceding decades.

  1. What you make is important.
  2. Design is an integral part of the business.
  3. The product must be honest.
  4. You decide what you will make.
  5. There is a market for good design.

This simple set of statements has defined a company’s product philosophy for many, many years. It’s no coincidence that Herman Miller has remained a contemporary, sustainable, design-driven business.

DesignFeaturedTravel

Graffiti throughout the city

Graffiti are writing or drawings that have been scribbled, scratched, or painted illicitly on a wall or other surface, often in a public place. Graffiti range from simple written words to elaborate wall paintings, and they have existed since ancient times, with examples dating back to Ancient Egypt, Ancient Greece, and the Roman Empire.

Graffiti range from simple written words to elaborate wall paintings and pieces.In modern times, paint (particularly spray paint) and marker pens have become the most commonly used graffiti materials. In most countries, marking or painting property without the property owner’s consent is considered defacement and vandalism, which is a punishable crime.

Graffiti may also express underlying social and political messages and a whole genre of artistic expression is based upon spray paint graffiti styles. Within hip hop culture, graffiti have evolved alongside hip hop music, b-boying, and other elements.

Graffiti can also be a pastime

Graffiti can also be a pastime

Controversies that surround graffiti continue to create disagreement amongst city officials, law enforcement, and writers who wish to display and appreciate work in public locations. There are many different types and styles of graffiti; it is a rapidly developing art form whose value is highly contested and reviled by many authorities while also subject to protection, sometimes within the same jurisdiction.

PoliticsSpotlights

The legacy of Lincoln

This country, with its institutions, belongs to the people who inhabit it. Whenever they shall grow weary of the existing government, they can exercise their constitutional right of amending it, or exercise their revolutionary right to overthrow it.

Abraham Lincoln (February 12, 1809 – April 15, 1865) was the 16th President of the United States, serving from March 1861 until his assassination in April 1865. Lincoln led the United States through its Civil War—its bloodiest war and its greatest moral, constitutional, and political crisis. In doing so, he preserved the Union, abolished slavery, strengthened the federal government, and modernized the economy.

Born in Hodgenville, Kentucky, Lincoln grew up on the western frontier in Kentucky and Indiana. Largely self-educated, he became a lawyer in Illinois, a Whig Party leader, and a member of the Illinois House of Representatives, where he served from 1834 to 1846. Elected to the United States House of Representatives in 1846, Lincoln promoted rapid modernization of the economy through banks, tariffs, and railroads. Because he had originally agreed not to run for a second term in Congress, and because his opposition to the Mexican–American War was unpopular among Illinois voters, Lincoln returned to Springfield and resumed his successful law practice. Reentering politics in 1854, he became a leader in building the new Republican Party, which had a statewide majority in Illinois. In 1858, while taking part in a series of highly publicized debates with his opponent and rival, Democrat Stephen A. Douglas, Lincoln spoke out against the expansion of slavery, but lost the U.S. Senate race to Douglas.

In 1860, Lincoln secured the Republican Party presidential nomination as a moderate from a swing state. With very little support in the slaveholding states of the South, he swept the North and was elected president in 1860.

When I am getting ready to reason with a man, I spend one-third of my time thinking about myself and what I am going to say and two-thirds about him and what he is going to say.

His victory prompted seven southern slave states to form the Confederate States of America before he moved into the White House – no compromise or reconciliation was found regarding slavery and secession. Subsequently, on April 12, 1861, a Confederate attack on Fort Sumter inspired the North to enthusiastically rally behind the Union in a declaration of war.

As the leader of the moderate faction of the Republican Party, Lincoln confronted Radical Republicans, who demanded harsher treatment of the South, War Democrats, who called for more compromise, anti-war Democrats (called Copperheads), who despised him, and irreconcilable secessionists, who plotted his assassination. Politically, Lincoln fought back by pitting his opponents against each other, by carefully planned political patronage, and by appealing to the American people with his powers of oratory. His Gettysburg Address became an iconic endorsement of the principles of nationalism, republicanism, equal rights, liberty, and democracy.